Partner/founder of GENESIS ASSOCIATES which provides complete design services to many of the largest hotel and casino companies in the world. Mega companies such as MGM Grand, Columbia Sussex, Mandalay Resort Group, Penn National Gaming, and many others turn to GENESIS ASSOCIATES for the creation of unique brand identities. With Mr. Charles sought after vision at the helm, Genesis creates interiors totaling in the billions.
With the multifaceted groupings of amenities in hotel and gaming facilities, his considerable expertise in branding and master planning projects has succeeded in making GENESIS ASSOCIATES one of the premiere design companies in the industry.
Over the past 30 years, Roger Charles has been an integral player in the evolution of hospitality and gaming design.